Buyers Weigh In: Websites That Work
Get schooled on what commercial and editorial photo editors and image buyers really want in a photographer’s website. Grover Sanschagrin, PhotoShelter co-founder and photographer website guru, will discuss the designs and features that will help grow your business online. PhotoShelter recently surveyed 550+ global image buyers at ad agencies, magazines, newspapers, design firms, corporate design groups and more – and learned all about the designs and features that your clients feel most passionate about.
He’ll deliver clear guidance on what to do – and what NOT to do – if you want to sell more photography and get more assignment work via your website. In addition, Grover will cover the essential marketing tactics you should be using today to get your work found online, like Search Engine Optimization basics and social networking.
Key website areas that will be discussed include:
* Website best practices
* Balancing creativity with functional needs
* Do’s and Don’ts with:
* Flash slideshows & introductions
* Image size
* Background colors
* Online pricing and e-commerce
* Image delivery methods
* Keyword search
* Navigation buttons
Don’t design or buy a new website without this information! Plus, attendees are invited to submit their websites for an opportunity for brief live critique.
This webinar is being offered FREE for current APA members only!
Register Online Here: https://www2.gotomeeting.com/register/312745117
WHAT: “Buyers Weigh In: Websites That Work” – Free webinar for APA members
WHEN: Monday March 23rd, 2:00-3:00 PM EDT
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